Ivo Minov is an established commercial director based in London. Working between the UK, his home of Bulgaria and across Europe, he has crafted spots for Ikea, Lidl, COS, the European Commission and the American Embassy in Bulgaria. He is a graduate of the London Film Academy, but his background is in journalism and theatre, which has informed his style – inquisitive, responsive, and based in realism and the search for full-blooded personalities. Ivo has always loved taking a playful documentary approach to capturing those unscripted moments that can elevate every script. He loves to add a surprising twist or subtle bits of humour to his films.
Ivo is also an award-winning shorts director and has had his films selected by the major festivals in Clermont-Ferrand, Glasgow, Sofia and Vilnius.